FEEL GOOD BASICS FOR EVERYDAY
Thoughtfully designed and sustainably made – with pure love – in Canada!
SUMMER DROP #1 - ENDLESS SUMMERView all
HOW IT ALL BEGAN
Pure Balanxed is proof that sunshine can follow even the darkest of storms.
In 2018, my health was declining rapidly and I was admitted into treatment for my eating
disorder and multiple other mental illnesses. I needed clothing that was comforting, soft, and easy to wear. I couldn’t find what I needed, so I started making it.
Now, my mission is to create beautiful basics for everyday life. Each piece is designed to be something you can throw on and feel great in. You’ll notice our affirmation tags – a small but meaningful detail that has become our signature. They were created to carry a message of strength for those moments you may need a reminder.
Building the Pure Balanxed community is truly one of the greatest joys in my life. From the bottom of my heart, thank you for being here.
Pure love, xo, Allie